Meghan Markle’s wedding day makeup will go down as one of the most iconic beauty moments of our generation. Okay, that’s really dramatic. But, you and the 1.9 billion who watched the televised ceremony can’t deny she looked incredible that day (so much that her minimalist approach to bridal makeup even inspired me to undergo

Matt WinkelmeyerGetty Images Honest Beauty. Goop Beauty. Kylie Skin. Kora Organics. It seems like the list of celebrity-founded beauty brands grows longer and longer each week, and Millie Bobby Brown is joining the squad with her own Gen Z-focused beauty brand Florence by Mills. The name comes from Brown’s great-grandmother. The actress says she “felt

Legend has it that if you watch Normani’s new video “Motivation” three times in a row, you’re acne will be cured, you’ll receive 500 years of good luck and knees as strong as Megan Thee Stallion‘s. Just 30 seconds into the buoyant “Motivation” video, Normani does Beyoncé’s iconic “Crazy In Love” opener to reveal a

Rosdiana CiaravoloGetty Images Since its Western debut several years ago, Korean beauty has undoubtedly revolutionized the beauty industry. What started off as a trend has become a major game-changer for the business, spawning countless K-beauty companies and even prompting non-Korean brands to jump on the bandwagon and attempt their own takes on Seoul-inspired skincare. K-beauty’s

Welcome to another episode of Beauty Haul, where we challenge contestants to both shop ($150 budget!) and apply a full face of makeup in less than 30 minutes. Today’s contestant Jasmine Sanders, aka @golden_barbie on Instagram (where she’s followed by 3.5 million), started modeling at the age of 13. Now 27, she has covered countless

For Mess-Free Application Eye Masque Nannette de Gaspe Beaute dermstore.com $80.00 If you’re not a fan of the goopy, liquid serum most eye patches leave behind, turn to this totally dry mask. Laying across your eyes and hooked to your ears, it deposits a blend of olive oil and antioxidants to replenish dry, uneven skin.

monkeybusinessimagesGetty Images In case you missed it, last fall Weight Watchers rebranded itself as WW, pledging to focus more on wellness than on losing weight. And in one of its recent moves, WW launched Kurbo, a controversial app designed to help kids and teens ages 8 to 17 develop healthy eating habits and get active.

Elle Woods famously said, “The rules of haircare are simple and finite.” But that was before Instagram turned every chignon into a tutorial, and every product into a fierce game of 10 Ways to Use It. After mousse and hot rollers got their chance in the sun (or at least the Lumee phone case), hairspray

It’s impossible to think of Ariana Grande without thinking of her extra long ponytail. Remember when Givenchy was trying to do a “surprise” reveal of its new celebrity face with this unmistakable silhouette (and we all immediately knew who it was?) Or when her ponytail took on a life of its own in a music

Kevork DjansezianGetty Images With 7.53 billion people on the planet, it’s estimated that 20 percent of the human population has some variation of brown hair. And, while that may seem like a low percentage, brown hair is the second most-common color in the world, right behind black. Some may deem light brown hair basic, but

Steve GranitzGetty Images People really hate the word moist—like really hate it, but Ashley Graham doesn’t. I sat on a couch in front of the supermodel in her hotel room on a balmy Saturday afternoon in Chicago, just an hour before she was set to make a grand appearance at Revlon’s Rollerama roller skating experience

I own a natural deodorant that doesn’t work—but it wasn’t for lack of trying. It made me smell worse. Still, I stuck it out for four long, stinky months before giving up on it for good. But this isn’t about that journey. It’s about wanting this particular one to work so badly because of its

Physicians Formula ulta.com $10.99 Part liner, part lash serum, this affordable liquid liner is a favorite of Taylor, the vlogger behind Thataylaa on YouTube. “It stays on. It’s quick. It applies pretty well over shimmer eyeshadows,” she says in a review. “For a basic, everyday, quick, easy wing this is definitely my favorite liner I’ve found.

Rosdiana CiaravoloGetty Images Shopping for a new moisturizer sounds great…until you’re actually shopping for a new moisturizer. Walking the aisles of Sephora or Target can feel a little like navigating the wild wild west of skincare, especially when you have dry skin. Dry types often need more attention: You want something hydrating enough to prevent

My relationship with retinoids has been longstanding. It started in my teens when my dermatologist put me on a prescription tube of Retin-A to treat inflammatory acne. Since then, it’s been a staple in my routine, along with over-the-counter retinol (a weaker variant of vitamin A), to prevent fine lines and even out hyperpigmentation and

“I volunteered my own f*cking vagina!” Chelsea Hirschorn, CEO of Fridababy and mother of three kids under six, proclaims this in the video campaign for her new brand, Frida Mom. The line exclusively offers post-partum recovery products for new mothers—products Hirschorn developed over two years and tested herself during her third pregnancy. The line-up includes

Instagram/@KatieJaneHughes As much as I adore auburn-colored leaves, boot season, and a good aubergine lip, I can’t help but hear the ominous dun-dun-dun sound effect when August rolls around. Seasonal sadness is definitely a thing, and I have a bad case of it. I mean, after a summer full of Fenty Beauty neon liners, Euphoria-themed

Fornillo stories.com $17.00 “Not going to lie — I love free things. A majority of my beauty cabinet is loaded with freebies, and few join the ranks of products I subscribe to, and will actually buy, IRL. & Other Stories’ Fornillo Body Jelly has joined those ranks. It’s named after a beach along the Amalfi

I had just started my second trimester when I shared a pregnancy factoid with my mother. “Mami, the babies are growing hair this week,” I said into the phone. “Ay, Dios mio!” she responded. “Let’s pray that they don’t have pelo malo.” I wish I could say she was kidding. Or that I reprimanded her.

Another week, another Fenty Beauty launch—or at least, that’s how it seems. Just a week after announcing the launch of its new Pro Filt’r Hydrating Foundation, Fenty Beauty is gearing up to enter a new product category: Brows. A little birdy over on Twitter named Christelle (@fentibetter) captured footage from Sephora’s Store Leadership Conference held

Entering the nail salon can feel like stepping onto a battleground. Depending on your nails’ size and shape, it could feel like there are more limitations than possibilities. Whether it’s stressing that your nails are too short for a dark color, or wishing your lifestyle could allow for a stiletto mani á la Cardi B,

Hollywood To You/Star MaxGetty Images Gird your bank accounts, beauty lovers: Kim Kardashian’s latest KKW Beauty collection is dropping this Friday, and it’s inspired by the ’90s, a decade that’s enjoying a long (and extremely lucrative) revival in the fashion and beauty spheres. “I’m so excited to announce my new 90’s inspired collection of all

gpointstudioGetty Images For a girl who hates large crowds of sweaty, anxious teens, kicking through muddy grass, and unnecessarily long walks, I sure have trekked to a lot of festivals this season. While I wouldn’t call myself a seasoned festival guru (I haven’t attended Coachella, just yet). One thing I do have down pat is

Try It, Love It x Lauren McBride Subscription Beauty Box TILI qvc.com $25.00 She aspires to be a beauty influencer—I mean, don’t we all? Treat her to QVC’s ongoing beauty subscription, which is curated by different influencers each month and features products from Sunday Riley, Becca Cosmetics, Bare Minerals and more. 

Courtesy of Anastasia Beverly Hills Jackie Aina sure knows how to keep a secret. The beauty influencer’s Instagram page is chock full of photos of her flawless makeup lewks but what many of her 1.3 million followers didn’t realize is that many of those looks—dating back as early as a year ago—were created using a

Shag haircuts have always been a go-to style for women in Hollywood and music. You know the style: choppy bangs, tons of layers and an effortlessly cool vibe. Ever since the ’70s, when it was worn by Janis Joplin and Farrah Fawcett, it’s been a style synonymous with individuality. One of the more alluring aspects

Let’s get one thing out of the way: French manicures have never left. They are, after all, the grandmother of all those trendy negative space nail designs you double tap on Instagram. However, the early 2000s iteration we all wore way back when—square, thick white tip, most likely acrylic—have remained buried right alongside gel pens

HBO’s latest teen drama Euphoria depicts the dark underbelly of suburban teen lives dominated by drugs, booze, and sex. It’s like Skins, but with more sexting. The show makes being a youth these days seem impossibly dramatic, so it makes sense that the characters’ makeup looks would follow suit. Makeup Artist Doniella Davy is responsible